“We need to be reaching more people.” The constant refrain we hear from organizations that believe they have something valuable that the world should be paying more attention to. It’s true.
Julien Burns is a digital strategy consultant and designer living in New Orleans, Louisiana. A former HIV prevention advocate and trainer, he now specializes in helping nonprofits and social enterprises leverage creative content and new media to achieve impact.
Our web development team does a lot of group reading. We believe that learning new things is a part of our continuous improvement process, and that it's an essential drive for our common culture. We read books on a wide spectrum of topics: art, science, personal development, just to name a few.
Setting up a social media presence for your cause or organization is not only important, it's essential. With so many platforms available and so many ways to connect, maintaining your organization’s social media can be overwhelming. But it doesn’t have to be.