Many nonprofits fall into the trap of believing that their audience is the general public, when the truth is that your supporters are much more nuanced than that. A great way to narrow in on your organization's audience is to...
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At See3 we’ve made hundreds of videos, many of them for gala fundraising events. In this time, we’ve learned a lot about what works and what doesn’t. And as the people behind the DoGooder Awards, we review thousands of...
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Over the course of the year, your organization develops hundreds of opportunities to connect with your supporters. These opportunities may include your website, e-newsletters, social media channels, live events, direct mail, and mentions your organization through media, family and friends....
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If the goal of your video is to rack up YouTube views, you have some tough competition. As we often tell our video clients, nonprofits are ultimately competing against cat videos for their audience’s attention. This means that nonprofit...
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